Rotorua - The Sulphur City

 Location: Bay of Plenty Region, North Island, New Zealand

Annual visitors: ~ 3.5 million pers.

Rotorua is a unique and captivating city in the Bay of Plenty Region of New Zealand's North Island. The city lies on the southern shores of Lake Rotorua, from which it takes its name. Rotorua is known for bubbling mud pools, shooting geysers and natural hot springs, as well as showcasing the original Māori culture. This city is often referred to as the "Sulphur City" due to the distinct smell of sulfur that fills the air. It's a place where natural beauty and cultural experiences blend seamlessly.

One of Rotorua's main attractions is its geothermal activity. Visitors can witness the astonishing geysers, bubbling mud pools, and colourful mineral terraces in places like Te Puia and Wai-O-Tapu Thermal Wonderland. Sitting within the Pacific Rim of Fire, the region has one of the world’s most active geothermal fields. The legendary Pohutu Geyser in Te Puia, erupts to a height of 30m up to 20 times a day! 

New Zealand's Māori history is well respected and honoured in Rotorua. The city is also a hub for Maori culture. You can immerse yourself in the traditions and history of the indigenous Maori people by visiting cultural centres like Te Puia and experiencing traditional dances, performances, and the welcoming hongi greeting. The Maori influence is visible throughout the city, from the cuisine to the art and architecture.

Rotorua is like a blend of nature’s finest and a rich tapestry of culture. It’s a place that captures the heart and soul of New Zealand, which is definitely worth experiencing. 

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